The goal of desire and the pursuit of results

Does this feel like work, writing a minimum of five articles every week? I can assure you it sure does.

Are there days I feel the strength to write and publish three articles in one day? Yes there are and I am thankful to experience such moments.

Effective communication just like writing isn’t meant to be an activity reserved for our good days. Just like anything else worth doing, creating meaningful connections and leading positive change is a discipline that is practiced, imbibed and possibly mastered with no finish line.

That is the true goal of desire, to create the needed discipline required to yield the expected results.

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